The world of retail has changed a LOT in the last 25 years, with the Internet creating a tremendous opportunity for deep-pocketed eCommerce businesses. The growth of eCommerce as a percent of Total Retail Sales, EXPLODED during the pandemic. And any hope that “things would return to normal” have clearly been proven wrong. But all is not lost. In fact, the same underlying dynamic is bringing the advantage back to Brick & Mortar Retailers
What you will learn:
Why shoppers WON’T buy from you
Why shoppers prefer to buy from you
Your secret weapon to beat the eCommerce giants